Website design and development
Websites built on whichever platform suits the job, designed and built by the same person, with a written scope and a fixed price before anything starts.
Most websites fail for one of two reasons. Either nobody agreed what it was for before the design started, or it was designed by one person, built by another, and half the intent was lost between them. I do both parts, which removes the second problem, and I write the scope first, which removes the first.
The platform is chosen after that conversation, not before it. A brochure site for a local service business and a storefront selling made-to-order products want different things, and picking the tool first is how projects end up fighting their own CMS. WordPress, Shopify, Wix, Squarespace, Webflow or a custom build are all fine answers; which one is right depends on who edits it, how often, and what it has to do.
Everything is built mobile first, because that is where most of the traffic is, and the search and structured data work is part of the build rather than something bolted on afterwards.
What is included
- A written scope listing every page and deliverable, with a fixed price and a launch date
- Page designs you approve before any code is written
- A responsive build, tested from 375px up
- A CMS set up so your team can edit content without calling me
- Titles, meta descriptions, schema markup, sitemap and robots.txt configured at launch
- A speed pass, with before and after numbers
- Analytics and conversion tracking connected
- Thirty days of support after launch, plus written documentation and screen recordings
Works with
- WordPress
- Shopify
- Wix
- Squarespace
- Webflow
- React
- TypeScript
Work like this
Questions
- Which platform will you build on?
- Whichever fits, decided after the scope call rather than before it. The questions that settle it are who needs to edit the site, how often, whether you are selling, and whether anything needs to happen that a platform cannot do on its own. I will tell you if the honest answer is a platform I do not need to be involved in.
- Can you redesign a site rather than start again?
- Yes, and it is often the better call. If a site already ranks, throwing it away throws that away too. A redesign keeps the URLs and the pages that earn their place, and rebuilds around them.